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If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!The economic Grinch is threatening to steal Christmas this year, but there are some things local businesses can do to avoid getting coal in their stockings this holiday season. Here are three tips for punching up your online local marketing [...]

Why is it that some web sites are golden, compelling visitors to buy while similar web sites, perhaps even offering the same products at similar prices, fail to make the grade? It may be dumb luck on the owner’s part, but a more likely explanation is that the golden site is the result of careful design, testing, tweaking and testing yet again. Testing has grown into a core search marketing activity, but strangely, it’s also an activity that many search marketers either choose to avoid or don’t even consider at all.

Google released a new keyword tool tonight, named the Search-Based Keyword Tool. This tool goes beyond what the other Google tools provide and tells you what keywords you are currently missing out on based on search query data from your site’s content.

Google will announce today the launch of SearchWiki, a major addition to its user interface that allows users to edit search results. When using SearchWiki, you can re-order, remove, or add web pages to the search results for any query. You can also add notes to specific listings. You have to be logged in to a Google account so that the changes you make will be saved and shown the next time you run the same search.

When it comes to establishing a website design strategy, most brand marketers tend to place the greatest emphasis on shaping and enriching the brand’s image. For them, aesthetics supersede organic search concerns. Naturally, they tend to be big fans of Flash as it allows them to incorporate interactive, visually-stimulating features into their website that can convey their brand’s messages in ways that simple HTML-based text cannot.

I had a few people call from across the country to ask if I were ok and if my home had been damaged. Yes I’m good to go and my house is just fine.Thank you everyone that expressed concern, and to those of you that were not so lucky my thoughts go out to you. [...]

For those of you that may not be in “the know” there is a huge fire raging here in so-cal. While my home is safe and not in the line of the fire, my office on the other hand is not. Highway 57 which is pretty much the only way to get to my office [...]

No you’re eyes haven’t been playing tricks on you, depending on when and how often you view the site you would have seen any number of versions as I try to settle on something. I think this template will do for now let me know what you guys think. See you guys [...]

Good Morning Party People, You may be thinking to yourself wow, this is just an attempt to gain some loyal readers to this here little blog. You know what you’re right, I am trying to get some readers coming here and subscribing and then they tell a friend and they tell a friend, you get [...]