Google starts cookie-based Ad Serving

If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!

Google is gearing up to launch cookie-based ‘interest-based’ advertising, which involves monitoring the user’s passage across various WebSense partner sites. The idea is to have better-targeted advertising, which is not a million miles away from what Phorm is trying to do — the difference, it seems at first glance, is that Google is being relatively up-front about its intentions.”

Now I don’t know about you guys but I see myself being served some nsfw ads as well as a bunch of sports-related and the occasional Wal-mart ad…

Tweet This Post

If you enjoyed this post, make sure you subscribe to my RSS feed!

No related posts.